Company execs believe that they have created the most compact, practical, and technically advanced truck, with Toyota Tacoma capability, in addition to Tesla-like range and efficiency, all in the footprint of a Mini Cooper.
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At CES 2023, Representative Director, Chairman and CEO Yasuhide Mizuno explained how the new mobility tech company will “move people, through the pursuit of innovation with diverse inspirations” with help from partners like Qualcomm Technologies and Epic games.
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Designed in collaboration with Sasha Selipanov and featuring the company’s latest holographic technology, the battery-electric Holograktor is said to be the first car designed around content consumption and interaction as well as holographic glazing.
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As change accelerates in the transportation industry, the focus on safer, cleaner, and smarter vehicles is attracting “outside” interest from design innovators like Charles Johnson, formerly of Puma and Adidas, whose new startup is looking to help mobility companies create a more holistic Zero E-Life experience.
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Following its Amazon acquisition, the autonomous mobility company debuts its carriage-style vehicle with more than 100 proprietary safety innovations.
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