Tag: Automotive silicon

Silicon and software take the wheel: transforming the automotive value chain

Posted by Futurride Contributor | Aug 19, 2025 | Semiconductors, Simulation, Software

Walter Wottreng, VP of Automotive Strategy & Business Development at Synopsys, writes about the challenges of transitioning from a hardware-centric, siloed approach to hardware/software co-design and the software development areas OEMs are seeking to improve.

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: Xpeng Next P7 from video teaser.

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