REE Automotive Ltd. today announced a collaboration with telematics and fleet management solutions company Geotab that provides added visibility for and strengthening of the Geotab offering and streamlines the process for fleets to incorporate REE’s SDVs (software-defined vehicles) into their existing operations. North American fleets purchasing Tel Aviv, Israel-based REE’s trucks will have access to Geotab’s data-driven intelligence that gives fleet operators insights to help optimize fleet performance. The integration of the REEai Cloud into the Geotab network enables fleets to monitor REE’s SDVs and other vehicles while significantly enhancing the cache of data quality and volume.

“By integrating Geotab’s industry-leading telematics with data generated from REEai Cloud, we’re equipping our fleet operators with the information they need in real-time to enable smarter, data-driven decisions that maximize uptime and reduce costs,” said Tali Miller, Chief Business Officer of REE. “We’re providing a full-package solution that helps fleets easily transition for the future.”

Geotab was also announced today by ABI Research as its top global commercial telematics vendor for the fourth consecutive year. The company is recognized for its expertise in capturing essential, near-real-time data through its plug-and-play GO platform, which provides fleet operators with GPS data and telematics data-driven insights. Through the compact device, the company processes fleet data such as speed, range, and other metrics, sending the information directly to the cloud to support fleet optimization.

With REE’s integration of data, fleets benefit from improved, near real-time insights on both vehicle performance and condition, enabling software updates and facilitating customization options. REE’s sharing of real-time data with Geotab’s platform aims to allow fleet operators to view, analyze, and act upon insights both via the GO device and server-to-server connectivity. The integration aligns with fleet operators’ existing systems, enabling customers to gain in-depth analysis of vehicle efficiency without additional complexity.

“By providing Geotab telematics to REE’s vehicle platform, we’re providing our mutual fleet customers with a seamless way to access and act on critical information,” said Rob Minton, Associate Vice President of Connected Car at Geotab. “It’s about making data work smarter—helping fleet operators enhance efficiency, reduce costs, and stay ahead in an evolving industry,”

As fleet demands evolve, REE and Geotab’s combined experience will continue to expand the possibilities of data-driven management. Customers can expect an increasingly powerful set of tools to manage their fleets, from simple data monitoring to advanced diagnostics and proactive maintenance solutions.

 

Facilitating rural healthcare delivery

One of the customers that could benefit from those tools is Greensboro, NC-based Mission Mobile Medical Group. Earlier this month, REE announced the signing of an agreement to provide its software-defined electric trucks to the company to make it healthcare more accessible to people by bringing mobile, high-quality, cost-efficient healthcare to historically underserved areas in the U.S.

Mission Mobile Medical has ordered and secured priority production capacity for REE’s software-defined P7 electric trucks, with the first delivery planned for mid-2025. With the e-truck, it aims to deploy the next generation of mobile healthcare units this year with enhanced efficiency, adaptability, and sustainability for rural U.S. communities.

As one of the world’s largest mobile health companies, Mission Mobile has redefined healthcare delivery through innovative medical solutions. Over the past 5 years, it has created over 200 mobile health programs in 42 states and Canada to help patients and provide on-demand healthcare where traditional treatment is restricted.

“Our clients are mission-driven to efficiently deliver healthcare to every corner of our country,” said Travis LeFever, CEO of Mission Mobile Medical. “How long you live shouldn’t depend on where you live, and this partnership marks a pivotal step toward extending the reach of the healthcare system. With nearly 20% of Americans in rural areas facing critical barriers to care, we’re not just innovating—we’re taking action. Our country is in crisis, and these solutions are a pragmatic and financially sustainable way to solve the challenge of equitable access to healthcare.”

Earlier this month, Mission Mobile Medical was awarded up to $26 million from the Advanced Research Projects Agency for Health (ARPA-H) to develop the next-generation mobile clinic under the Platform Accelerating Rural Access to Distributed & Integrated Medical Care (PARADIGM) program. These modular, EV-based health units will bring essential medical diagnostics and specialized care to remote and underserved areas, revolutionizing healthcare access for millions.

Its P7-based MARCUS (Mobile Access to Revolutionary Care Connecting US) will deliver reconfigurable, cutting-edge medical suites to meet the diverse clinic needs available for rural communities nationwide. Medical services will range from advanced imaging to laboratory testing and specialty care, all within the flexible and customizable EV-based system.

With over 60 million Americans living in rural areas, many face increased mortality from heart disease, cancer, trauma, lung disease, and stroke due to a lack of access to essential health services.

“Only 12% of physicians practice in rural communities,” said LeFever. “With such limited access to medical care and emergency services, rural families, especially children, face barriers to care that should make us all question our priorities, political policies, and our public and personal principles—access to healthcare should reflect our collective commitment to equity, dignity, and the well-being of every American, no matter where we live. The MARCUS platform aims to change that by modernizing healthcare for those millions of underserved Americans.”

 

By-wire P7 with REEcorners

The P7’s unique zonal architecture and fully flat chassis will enable Mission Mobile to build a customized medical facility on the rear of the trucks. The truck’s x-by-wire system allows the medical units to receive over-the-air updates when needed and provides industry-leading levels of fleet and telematics data.

“Our modular and customizable chassis enables purpose-built solutions to meet specific needs, and Mission Mobile Medical intends to utilize it to improve the lives of millions of people,” said Miller. “In addition, our robust national dealer network with 80 points of service will allow these mobile health vehicles to be supported close to where medical services are being delivered.”

The P7-C is the first U.S.-certified fully by-wire vehicle, designed around four identical REEcorners, which integrate all critical vehicle components including steering, braking, suspension, powertrain, and control into a single compact module. It offers flexibility to build not only medical vehicles but also cargo and work trucks.

The company’s stripped-chassis P7-S variant was named a 2025 CES Innovation Awards honoree in the Vehicle Tech & Advanced Mobility product category, recognizing the platform’s industry-advancing by-wire technology, modularity, and engineering features.

“With the P7-S, we’ve engineered a software-driven, fully by-wire platform that delivers unmatched technology and versatility to the automotive industry,” said Daniel Barel, CEO and Co-founder of REE.

REE says that the P7-S is being evaluated by U-Haul as their first EV solution.